That’s a CPR Wrap at Pitch for Good: Tennessee Tough

January 25, 2021 / Share:


Today, CPR Wrap proved they’re Tennessee Tough at today’s Pitch for Good: Tennessee Tough presented by Pinnacle Bank.

“We partner with hospitals, school systems, and CPR training facilities worldwide to empower every man, woman, and child to do the most basic and unselfish thing a person can do: Save a life,” said founder Felicia Jackson, who created a CPR template after nearly losing her son to a respiratory emergency in 2002.

In Pitch for Good: Tennessee Tough, a virtual pitch competition series that was created in partnership with the Tennessee Titans, four winners from last year’s events battled it out for the chance at a year-long Tennessee Titans sponsorship, and the opportunity to receive a package of media and hospitality rights to promote their business on an NFL stage.

The sponsorship package includes:

  • Access to a suite during ’21 season for 2 games
  • Advertisements on
  • Social Media promotion across all platforms
  • In-Game promotion/recognition
  • And more…

Each of the contestants emerged victorious from a behind-the-scenes selection-committee semi-finals competition. The top two from two business stages: the “Launch Stage,” which includes businesses that are just getting off the ground with little to no revenue, and the “Up and Running Stage” for businesses making over $25K per year, were then moved into the finals, narrowing their competition from sixteen entrepreneurs, to only four:

  • Autism Possible – A platform empowering autistic individuals and their families, and winner of Pitch for Good: Black Founders Edition (Launch Phase).
  • CPR Wrap – Creator of a disposable CPR template, and winner of Pitch for Good: Black Founders Edition (Up-and-Running Phase).
  • Expected Value – A machine learning company that reduces hospital re-admissions, and winner of Pitch for Good: Nashville Edition (Launch Phase).
  • filterjoy – A subscription air filter service for home and business, and winner of Pitch for Good: Pandemic Edition (Up-and-Running Phase).

“Any opportunity we can use to leverage our platform to benefit entrepreneurs is a good opportunity for us,” said Gil Beverly, chief marketing and revenue officer for Tennessee Titans.

Three expert Nashvillian judges scored and ranked the finalists in order to determine the ultimate champion:

“I think the greatest surprise for anyone is to find out the good work that is going on all across the state,” said Tucker.

Thanks to our panel of judges and pitching entrepreneurs, as well as sponsors Tennessee Titans, Pinnacle Financial Partners, Dell Technologies, LaunchTN, the Kauffman Foundation, and Fourth Capital for their continuous support for our entrepreneurs! Weren’t able to make it? Check out the video recap here!

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